Cognizant

STYLE OVERVIEW: This brand embodies Modern Clean and Swiss Style design principles. Clean, professional aesthetic with geometric precision and balanced composition. The design emphasizes clarity, functionality, and a structured approach. COLOR SYSTEM: - Primary: #2F78C4 (blue) - main brand color for headings, links, and key elements - Accent: #000048 (dark blue) - text, borders, and secondary elements - Secondary: #DEEBF8 (light blue) - backgrounds and subtle highlights - Background: #FFFFFF - main canvas - Text: #000048 (dark blue) - primary text color TYPOGRAPHY: - Headings: Gellix, 84px, bold, with tight letter-spacing (-0.02em) - Body: Gellix, 15px, regular, with generous line-height (1.6) - Fallbacks: helvetica neue, helvetica, Ubuntu, Roboto, Noto, sans-serif COMPONENTS: - Buttons: 10px radius, solid fills, no shadows, with subtle hover effects - Cards: 10px radius, clean borders, subtle shadows on hover - Inputs: 10px radius, light background (#F5F5F2), dark blue text (#000048), gray border (#97999B) VISUAL EFFECTS: - Subtle shadows and gradients for depth - Clean, crisp borders with consistent radius - Smooth transitions and hover states MOOD & AUDIENCE: Professional, structured, and reliable. Appeals to business professionals and enterprises seeking a trustworthy and modern design.