Klarna

STYLE OVERVIEW: This brand embodies Soft Pop and Modern Clean design styles. A playful yet sophisticated aesthetic with rounded elements and a vibrant accent color. Clean interfaces with a focus on user experience and accessibility. COLOR SYSTEM: - Primary: #0B051D (dark purple) - main text and UI elements - Accent: #FFA8CD (pink) - primary buttons, highlights, and key actions - Background: #FFFFFF - main canvas - Text: #959598 (light gray) - secondary text and labels - Link: #2C2242 (dark purple) - interactive elements TYPOGRAPHY: - Headings: Klarna Title, bold, large sizes (88px for h1, 52px for h2) - Body: Roboto, 14px base, 400 weight, 1.5 line-height - UI: 14px medium weight for buttons and labels COMPONENTS: - Buttons: 100px radius, solid fills, no shadows, inset border - Inputs: 22px radius, light gray borders, focus states with pink accents - Cards: White with subtle shadow, 22px radius, playful illustrations VISUAL EFFECTS: - Rounded corners throughout the interface - Subtle transitions and animations (200ms) - Playful illustrations and icons MOOD & AUDIENCE: Friendly, approachable, and modern. Targets young adults and tech-savvy consumers who appreciate a clean, intuitive shopping experience.