Images & Assets
Logo
Favicon
Color Palette
#2C6EB5
Primary
#2C6EB5
#D7DF23
Accent
#D7DF23
#FFFFFF
Background
#FFFFFF
#333333
Text Primary
#333333
#D7DF23
Link
#D7DF23
Typography
Font Families
Heading Poppins
Body Poppins
Font Sizes
H1 40px
H2 40px
Body 14px
Font Stack
Poppins, sans-serif Components
Button Styles
Input Border Color #C0D4E9
Input Border Radius 38px
Spacing & Layout
4px
Base Unit
8px
Border Radius
light
Color Scheme
Brand Personality
Tone
professional
Energy
medium
Target Audience
individual investors and financial planners
AI Brand Prompt
Use this prompt to recreate a similar website style
STYLE OVERVIEW: This brand embodies Modern Clean and Linear-esque design styles. Clean, professional financial aesthetic with rounded elements and a balanced color palette.
COLOR SYSTEM:
- Primary: #2C6EB5 (blue) - primary buttons, key actions
- Accent: #D7DF23 (lime) - secondary buttons, highlights
- Background: #FFFFFF - main canvas
- Text: #333333 (dark gray) - headings and body text
- Input borders: #C0D4E9 (light blue)
TYPOGRAPHY:
- Headings: Poppins, 700 weight, 40px
- Body: Poppins, 400 weight, 14px base
- Paragraph: Poppins, 400 weight
COMPONENTS:
- Buttons: 100px radius (pill shape), subtle shadow on primary
- Inputs: 38px radius, light shadow, light border
- Cards: Subtle shadows, 8px radius
VISUAL EFFECTS:
- Subtle shadows for depth
- Rounded corners throughout
- Clean, crisp interfaces with ample whitespace
MOOD & AUDIENCE: Professional, trustworthy, approachable. Targets individual investors and financial planners seeking clear, user-friendly financial tools.